Point S Tire & Auto Service.
Longtime client Tire Factory came to us with a challenge. They were taking on a new identity through a newly created partnership with Point S Development. They needed to navigate their brand from Tire Factory to Point S Tire & Auto Service. It went behind the typical visual brand assets, color pallets, and updated business cards -- it evolved into counseling the core competencies of who Point S was going to be. The story of the why behind the new name. The talk track of competitive strengths. The communication strategy to their entire 245+ stores.
![Point S Mobile App](https://mbtmarketing.com/wp-content/uploads/2021/04/point-s-mobile-app.jpg)
"MBT is an essential extension of our management team."
- Walter Lybeck, CEO Point S USA
MBT is tremendously proud of the work we've put into Point S and their successful transition to the brand they are today. That's shown through the acceleration they've seen in sales and new members.
![MBT-Website_Work_Point-S-No-Stress-Campaign_C-Icons MBT-Website_Work_Point-S-No-Stress-Campaign_C-Icons](https://mbtmarketing.com/wp-content/uploads/2021/04/MBT-Website_Work_Point-S-No-Stress-Campaign_C-Icons.jpg)
![MBT-Website_Work_Point-S-No-Stress-Campaign_A-Logo-Stress-Ball MBT-Website_Work_Point-S-No-Stress-Campaign_A-Logo-Stress-Ball](https://mbtmarketing.com/wp-content/uploads/2021/04/MBT-Website_Work_Point-S-No-Stress-Campaign_A-Logo-Stress-Ball.jpg)
![MBT-Website_Work_Point-S-No-Stress_Posters MBT-Website_Work_Point-S-No-Stress_Posters](https://mbtmarketing.com/wp-content/uploads/2021/04/MBT-Website_Work_Point-S-No-Stress_Posters.png)
![Screen Shot 2021-05-21 at 10.57.34 AM Screen Shot 2021-05-21 at 10.57.34 AM](https://mbtmarketing.com/wp-content/uploads/2021/04/Screen-Shot-2021-05-21-at-10.57.34-AM.png)
The phone is not magically going to call us.
What are you waiting for?